Storytelling Is The Most Powerful Marketing Tool.
Let’s talk about YOU.
Not your product but you. What compelled you to create this amazing business that brings goodness to so many?
In our digital-first world, people crave emotional connection so they feel good about their buying decisions. And the most powerful way to build this is by sharing your authentic story in details that engage & encourage them to get to know you.
With a compelling story & effective digital marketing strategy, potential customers become real customers who quickly become super fans as they grow to know, like & trust you.
CREATING YOUR STORY
Our team of whip-smart marketers has been crafting inspiring brand stories for the world’s most loved brands for dozens of years. We make it easy (and fun – promise!) so you can focus on doing what you love to do!
We break our process into 3 key phases with clear outputs & timelines for each:
Phase 1: Discovery
Every great story contains the details of what brought you to this point & the inspiration for your business.
In this phase, we uncover the rich anecdotes & facts that make up the foundation of your story.
Timing: 1 Week
Phase 2: Roadmap
Focusing in on the 3-5 most critical key story arcs, we build a detailed framework.
Once the focus areas are defined, we conduct a deepdive into each area to further build out the story & complete structure.
Timing: 1-2 Weeks
Phase 3: Your Story
Write. Refine. Repeat.
The end product is your authentic, highly-engaging story that will be woven into your online presence to transform the relationship your customers have with your brand.
Timing: 2 Weeks
SHARING YOUR STORY
With your story in-hand, it is now time to share it with as many of your target customers as possible. And we do this through the most cost-effective & efficient tools available to boost your results.
Social Media Management
With 3.48 billion people using social media it is one of the most critical elements required to grow your brand & increase sales.
And the key to an effective social media campaign is to drive engagement by creating & publishing unique, high-value content across multiple platforms consistently.
Sounds simple, right? But when you layer in the research, copywriting, styling, publishing & analyzing - plus figuring out which social media platforms are the best fit for your brand - it can prove to be a highly complex process.
And that's where our team of experts come in - we do all of the heavy-lifting to define the right social media strategy that will help you grow credibility, expanded reach, drive brand engagement & create raving fans. Our monthly social media campaigns include:
- A curated monthly calendar based on a thorough keyword audit
- Deepdive topic research & creation of unique, expertly-written content, bespoke videos & brand accretive imagery
- Posting every 2 days with a rotation of highly-engaging content
- Maximum exposure through syndication to the social media platforms of your choice
- Daily management, monitoring & post evolution
- Detailed analysis of post engagement levels & lead generation